Clinical Trial Analytics 2
Operate more efficiently today, discover what may be possible tomorrow.
DATA COLLECTION, MANAGEMENT, ANALYTICS & AI – SIMPLIFIED
The Clinical Discovery Platform (CDP) provides a governed, end-to-end foundation for clinical trial data collection, management, analytics and responsible AI. It combines more than 20 years of Simplified Clinical’s regulated-technology experience with Microsoft’s cloud, data, governance, analytics and AI ecosystem – reducing the burden and uncertainty of assembling that foundation independently
AI Changes the Possibilities – Not the Standard.
In clinical research, technology without regulatory compliance has no practical value; compliance is the sine qua non. CDP’s
AI strategy follows the same discipline that has guided Simplified Clinical since 2003.
The CDP Approach: Capture. Create. Activate.
FABRIC MEDALLION LAKEHOUSE

Capture
Unified electronic data capture
- Traditional EDC
- ZDE™ / eSource
- RWD, APIs & devices

Create
Validated, governed clinical data
- Cleaning & validation
- Queries & audit trails
- Curated, analysis-ready data

Activate
Operational efficiency & discovery
- Power BI analytics
- AI-assisted management
- Clinical AI agents
MICROSOFT CLOUD FOR HEALTHCARE | AZURE | FABRIC & ONELAKE | PURVIEW | POWER BI | MICROSOFT FOUNDRY
What Responsible AI Means in CDP

Governed data
Access, lineage and protection

Human Oversight
Review and approval where needed

Traceability
Auditable data and AI-assisted

Fit for purpose
Validation and monitoring by
use case
A full-stack clinical data and AI ecosystem. CDP connects the complete clinical data lifecycle to the data, governance, analytics and AI services required to create trusted operational and scientific value

Important: Technology alone does not confer regulatory compliance. Compliance depends on configured controls, fit-for-purpose validation,
documented procedures and disciplined operation.
Established Trust. Built for What Comes Next
Simplified Clinical is extending an established, regulatory-focused clinical platform – not introducing AI from an
untested starting point. Long-term relationships, demanding audits and high-consequence programs demonstrate
the operational foundation behind the next generation of CDP.
Evidence that Reduces Adoption Risk
15-YEAR RELATIONSHIP | COVID-19 RESPONSE
Abbott Rapid Diagnostics
Abbott’s Clinical Data Management team used
established processes built around CDP to launch multiple
urgent studies in days or weeks rather than months. CDP
supported collection, cleaning and analysis readiness of
data used in EUA submissions, including the BinaxNOW
program.
CLINICAL JOURNEY | PILOT TO APPROVAL
MicroTransponder / Mobia
MicroTransponder states that Simplified’s EDC supported
pilot studies, its pivotal stroke trial and an ongoing
registry. FDA approved the Vivistim(R) System in August
2021; pivotal trial results were published in The Lancet.
“Put simply, Simplified is always my first choice when developing a new study data capture system.”
ROSALYN ARCHER | CLINICAL DIRECTOR, OSSDSIGN AB
The Strategic Opportunity

Why Now
Sponsors and CROs see AI’s potential, but
uncertainty around integration, governance, validation and regulatory expectations slows responsible adoption.

Why CDP
CDP joins clinical workflows with Microsoft’s data, governance, analytics and AI ecosystem in one implementation-ready
platform foundation.

Why Simplified
More than 20 years of regulated delivery,
long-standing relationships and a founding
commitment to clinical technology that
remains intuitive.
Clinical Data Collection, Management, Analytics & AI – Simplified.
A governed clinical data and AI ecosystem designed to improve operational efficiency, reduce implementation uncertainty
and accelerate discovery – while preserving the regulatory discipline clinical research demands.
Your next discovery may already be in your clinical data.
CDP helps you bring the evidence together, explore what it may reveal, and determine what deserves further investigation—all through a private Clinical Data Lake powered by Microsoft Fabric.
Closing brand line: Clinical Discovery Platform — Accelerate Your Discovery.